Sustainability -
Keeping the future in mind today
As a business, we’ve created a plan to address sustainability and put doing better for people, pets and planet at the heart of what we do.






and by 2025 have reduced our CO2 emission by 20% with 100% of our factories powered by renewable energy. By 2050 we plan to achieve net zero greenhouse gas emissions.
of all our major pet food
ingredient and that they are procured in an ethical, sustainable and socially conscious way by
2025.




and have a year on year reduction within our factories of their water usage.
Some of the changes we’ve made
Each of these global goals is underpinned by a series of targets that will see us change the way we work and positively impacting our environment.
Whilst we don’t have all the answers, this is our roadmap, to bring change to the Australian Pet Care category.
Below is a list a some of the changes we’ve made in Australia to our pet care ranges:
-
Recycled cotton
Some materials are just as lovely the second time around, like our TOTAL CARE toys made from recycled cotton. Through using recycled materials, we are not only creating durable products but saving precious resources.
-
Water based printing on our paper packaging
Through changing our printing methods to water-based prints and removing laminates, we improve the recyclability of our paper product packaging. Learn more about how to recycle our products.
-
Removal of cable ties and unnecessary plastic wasteOur ranges are starting to look a little different. This is because we have removed nylon cable ties, as a packaging element (which are which are made from oil and are unrecyclable). Through changing our fastening systems to paper on our TOTAL CARE tethering range, we are able to make it easier for our packaging to be recycled and ensuring single use plastic doesn’t end up in landfill.
-
No waste production methodsWe practice responsible production of our accessories and make sure we reuse and recover any excess materials, so nothing is ever wasted.
-
Recycled Plastic Bottle Pet CollarsUnlike normal dog collars which are made from virgin polyester we have proudly moved our webbing to be made from recycled plastic bottles called RPET. We know there’s more to do when it comes to the circular economy and reusing waste, but it’s another step in the right direction to make our products as sustainable as possible. View the TOTAL CARE tethering range.