Quality Nutrition for Your Pets

For over eighty years, Purina has worked to raise the standards for pet nutrition. Purina ® Pro Plan ® Veterinary Diets are formulated to help veterinarians nutritionally mange dogs and cats with certain health conditions. 

Each diet has been developed and tested by a team of Purina nutritionists, scientists and veterinarians, all working to understand how nutrition can benefit pets with special health needs. Through proper dietary management, our goal is to help your pet lead an active, healthy life for years to come. 


Learn about our cat range

Learn about our dog range

Our professional network

Purina Institute
Purina Institute
As the voice of Purina’s science, we promote global collaboration and knowledge exchange with veterinary and scientific thought leaders about proven nutritional science to help pets live better, longer lives.
Vet Direct
Vet Direct
With Purina® Pro Plan® Vet Direct, you can enjoy the convenience of online shopping and home delivery, all while supporting your local Veterinary Clinic.
Purina for Professionals
Purina 4 Professionals
Our passion for pets extends to our Purina® for Professionals members including Veterinary Professionals & Clinic Staff.